Browsing Category: "Online Business"

Best Online Reputation Management Services

July 31st, 2020 | Posted in Online Business
We know that different businesses and individuals have distinct reputation management needs. Our staff researched and reviewed dozens of reputation management services, and came up with the ones we think are best for both businesses and individuals. Here is a roundup of our best picks and an explanation of how we chose them.

Reputation.com offers reputation management services for both businesses and individuals, but it was the company’s wide range of business services that impressed us. With tailored solutions for various industries, including automotive and health care, along with two different service packages to choose from based on your needs, Reputation.com had an option for every business. We also liked the company’s review kiosk system, through which business owners are given a tablet to use to collect reviews from their customers in person. In addition, we were highly impressed by the company’s great customer service. Go here for a full review of Reputation.com’s reputation management services.

Like Reputation.com, BrandYourself offers services for both individuals and businesses, but its unique approach to personal reputation management is what pushed the company to the top of our list. Its “do-it-yourself” options allow individuals to take care of their online reputations themselves, but the company also offers options for clients who need more help managing their reputation on their own, or for those who’d prefer experts handle it for them. Its prices are low compared to those of many other reputation management services, and the company even offers a free subscription. What really impressed us was how up front the company is about what it does, and how easy it is to use the DIY tool. Go here for a full review of BrandYourself’s reputation management services.

To select the best reputation management services for businesses and individuals, we started by listing more than 40 of the vendors we found online, including those that were reviewed by other websites. From there, we eliminated vendors that didn’t specialize in comprehensive reputation management — many companies focused solely on SEO, social media, online reviews or public relations, rather than a combination of them all.

After narrowing down the list to only the vendors that specialize in comprehensive services, we looked for companies that detailed exactly what they do and how their services work, and most importantly, whether they specialized in reputation management services for businesses, individuals or both. We were able to narrow down the list to six candidates for our best picks: BrandYourself.com, Reputation911, Reputation Communications, Reputation X, Reputation.com, and WebiMax.

We then analyzed each service based on the following factors:

  • Transparency: This included how much information we could gather about the company from its website, how up front it was about its reputation management process and what tactics it uses (avoiding questionable black-hat tactics was key).
  • Cost: This factor was based not only on whether the packages offered were reasonable compared to other services, but also if the companies were up front about their pricing information on their websites.
  • Focus on reputation management: Many top companies offer several other services, but we wanted companies that focused solely on reputation management.
  • Types of services offered (individual vs. businesses, or both)
  • Extra services or unique features offered
  • Customer service (both online and over the phone)
  • Reviews and complaints from websites like Ripoff Report and the Better Business Bureau

Here is a full list of reputation management services and a summary of what each company claims to offer. This alphabetical list also includes our best picks.

1SEO.com — 1SEO.com offers clients a comprehensive reputation management campaign that includes an analysis of your online reputation before your campaign begins and a complete assessment once it’s completed. Along with its reputation management services, 1SEO.com offers a wealth of online marketing and SEO services, including SEO consulting and copywriting, social media marketing, Web design and development, infographic services and more. 1seo.com

*BrandYourself — Our pick for the best reputation management service for individuals, BrandYourself has a unique model that gives clients the ability to manage their reputation online on their own, with some guidance from the company’s experts, as well as other subscriptions at reasonable prices that give clients varying degrees of control over the service. BrandYourself also offers reputation management for businesses. brandyourself.com. To read our full review of BrandYourself go here.

Digital Firefly Marketing — Digital Firefly’s reputation management services include extensive analysis and evaluation of your online reputation, 24/7 news monitoring, negative review monitoring, SEO, and defaced-content removal. The company also offers other SEO services, social media marketing, content marketing and Web services (including design, development and hosting). digitalfireflymarketing.com

GreyBox Creative — GreyBox Creative boasts reputation management services that are “built from the ground up and are completely customized according to your company’s needs.” Its services include constant monitoring of search-engine algorithms and trends, and will help you use positive content to suppress your negative search results. GreyBox Creative also offers other services, including Web design, logo design, social media marketing and more. greyboxcreative.com

Igniyte – Igniyte is a specialist reputation management company working with high net worth individuals and brands to help them with defamation and libel issues online, customer service through social media, managing online reviews and challenging and removing content from Google. Working with legal teams and with extensive digital marketing experience; the team utilizes PR and content marketing to help individuals and brands have a positive presence online. Igniyte.com

LocalEdge — LocalEdge’s reputation management services come in two packages: standard and advanced. Both offerings include features like review monitoring, email alerts, social mention monitoring and more. LocalEdge also offers other services, including Web design, search engine marketing and email/text marketing. internetmarketing.localedge.com

Netmark — Netmark’s reputation management services allow you to set up brand alerts, promote positive reviews and content to bury negative content, and more. Plus, you can get a free quote on the company’s website. Netmark’s other services include enterprise SEO, pay-per-click management, website development and social media marketing. netmark.com

Outspoken Media — Outspoken Media offers reputation management services that include strategy development and software recommendations so that you can find the right tools to help you manage your online reputation. The company also offers several other SEO and Internet marketing services. outspokenmedia.com

Repumatic.com – Repumatic says it offers full scale, DIY Reputation Management Software, free reputation monitoring, and transparent concierge services that are under $200 per month. The company also offers combination reputation management and SEO services for brands and tips for do it yourselfers to help them regain their positive reputation online.  he company’s software can be used to instantly launch and manage up to 50 positive branding sites as well as the ability to remotely post to social media and WordPress domains. Repumatic.com

Reputation911 — Reputation911 offers reputation management services for both individuals and businesses. It specializes in the removal (when possible) and suppression of negative content. Other features include online brand monitoring and reporting, creation of optimized online profiles and more. reputation911.com

Reputation Communications — Reputation Communications offers services for businesses and individuals, and uses a five-step process that includes protecting your brand from being appropriated or misused by others, addressing incorrect or biased information, deleting your private information from people search databases, ensuring online photos support your professional image, and increasing your brand’s prominence online. reputation-communications.com

Reputation Management Consultants — This company’s reputation management services focus on content creation to help push your negative search results down. Services include social media and professional profile creation, promotion and creation of press releases and syndicated articles, and more. reputationmanagementconsultants.com

Reputation Management Kings — Reputation Management Kings’ services include engaging on social networks, communicative blogging sites, media sharing sites, business profiles and networks, and more. The company focuses on SEO and positive content creation. reputationmanagementkings.com

Reputation Management LLC — Reputation Management LLC’s process includes analysis of your online reputation, strategic planning, requesting removal of defamatory content that can legally be removed and creating positive commentary to push down negative content, and monitoring the Web for any new posts. reputationmanagementllc.com

Reputation Managers — Reputation Managers’ online reputation management services include analyzing the first 10 pages of your search results, promoting positive content, and building online profiles and other content on the Web. reputationmanagers.com

Reputation Rhino — Reputation Rhino covers both businesses and individuals, and specializes in SEO and social media marketing. Its online reputation management services include content development, profile optimization, review management and more. reputationrhino.com

Reputation X — The runner-up for our best pick for businesses, Reputation X offers comprehensive solutions for removal and suppression of negative search results, as well as protection and monitoring of your online reputation. The company offers varying levels of service depending on your needs, all in different price ranges. reputationx.com

*Reputation.com — Reputation.com was our pick for the best business reputation management service. The company offers comprehensive reputation management services for both protecting your brand from attacks and dealing with a reputation crisis, and although it covers any type of business, its has tailored solutions for various business industries, too. The company offers services for individuals as well. reputation.com  To read our full review of Reputation.com go here.

SEO Image — SEO Image has reputation management services for both businesses and individuals, and interested clients can get a free quote and analysis on the company’s website. SEO Image also offers design services, pay-per-click management and social media services. try.seoimage.com

SEO Valley — SEO Valley’s reputation management services cover both businesses and individuals, and include proactively monitoring your online presence, reducing the presence of negative information and promoting positive content. Other services offered by SEO Valley include website development, SEO and social media marketing. seovalley.com

SEO Inc. — SEO Inc. uses SEO techniques, social media plans and content development to help improve and build your brand’s online reputation. The company also offers Web development services, pay-per-click management, social media marketing, mobile optimization services and more. seoinc.com

SEOP — SEOP’s reputation management techniques include the creation of microsites, social media assets, press releases, syndicated articles and more. In addition to reputation management, the company offers a wealth of digital marketing and Web services, ranging from public relations to affiliate marketing. seop.com

Submitedge SEO — Submitedge SEO offers reputation management services that help push down negative results from the first page of Google using the creation of microsites, blogs, RSS feeds and more. The company also offers several other content writing and SEO services. submitedgeseo.com

VJG Interactive — VJG Interactive’s reputation management services include crisis management and prevention, and brand promotion. The company’s other services include Web development, mobile app development and more. vjginteractive.com

WebiMax — WebiMax’s reputation management services include crisis response, brand preservation and strategic PR. WebiMax also offers several other services, including Web design, social media marketing and email marketing. webimax.com

WebpageFX — WebpageFX is an Internet marketing company that offers services in SEO, social media, design and more. Its reputation management services cover businesses and individuals, and include comprehensive tracking of online commentary about your brand and promotion of positive content. webpagefx.com

– See more at: http://www.businessnewsdaily.com/7901-best-reputation-management-services.html

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CourseBuffet Makes Finding the Right MOOC Easier

July 22nd, 2020 | Posted in Online Business

Let’s talk MOOCs! As someone who could have stayed in college forever (purely for the pursuit of knowledge, lest you get any other ideas), I am a hardcore advocate of Multiple Open Online Courses. However, the playing field is pretty well saturated by now, and the offerings can get a little overwhelming. Also, if I’m any example of your average MOOC-er (is that a thing? It’s a thing now) there’s probably a fairly high dropout rate. I’ve been known to sign up for a course, sit through the first couple lessons, quickly realize it was nothing like what I was expecting and lose interest.

Cleveland based CourseBuffet is one of a few MOOC aggregators out there, yet they say they do it better. They find and aggregate courses from over seventeen platforms and over two hundred universities. They organize classes based on subject matter and use their own classification system to give users a clearer idea of what they’re signing up for.  According to the website:

“We examine every single course and classify it using the CourseBuffet classification system. We show you the approximate level a course would be at a traditional university and which courses are roughly equivalent. This allows you to easily compare courses and know which order to take them.”

In the process of building this platform, the founders have learned some lessons of their own. Co-founder Bruce Bolton says that one of the hardest lessons they’ve had to learn is to reach out and form relationships with their competitors. He mentions one competitor in particular that he wishes they had reached out to, as this competitor ultimately shut down and CourseBuffet could have benefited from some of their assets.

Another lesson Bruce has learned personally, is to focus on one task at a time, and that it’s okay to delegate tasks to teammates.

“There are so many challenges to tackle but taking them on all at the same time can lead to sub optimal resolutions. Drill down to what challenges you personally must deal with and decide which can be taken on by other teammates. Trust in others that they can do it.”

Their ultimate goal is to create the gold standard for online higher education course listings. Down the line, they also want to enable students to take free (or steeply discounted) courses for real college credit. It would eventually (hopefully) dramatically lower the cost of online education across the board.

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Show Your Potential By Becoming An Internet Marketer

June 22nd, 2020 | Posted in Online Business, Uncategorized

Internet marketing has brought great success and recognition to many small business. It allows business to reach a customer base all over the entire world in the click of a mouse. This article can help you to understand internet marketing and find the niche of it that is perfect for your business.

A short-term sales promotion can quickly improve your website’s PageRank. You can also “buy” PageRank by getting deal sites and consumer news sites to link to your page. Another example of this would be a retailer that relies on sales of loss leader merchandise to generate profit.

Socialize! When posting new media, you want as many people to see and talk about it as possible. Post about it on social media sites, and ask others to do the same. The more fresh eyes see your site, the better chances you have of people mentioning it, which can help place you higher on the search lists.

Keep your marketing messaging consistent through all of your online properties. If there is a disconnect, your brand will look disorganized and consumers will question your legitimacy. For example, if you create a post on Twitter that says consumers should join an “open forum” on your brand’s website, don’t rephrase this to be a “community discussion” when posting on your Facebook page.

Create a blog for your site. Blogs are very popular and are linked to quite often. Put the blog on your domain and enjoy the increased click through. Make the blog interesting and keep it current, otherwise, it will not increase your ranking. Try to make the blog, user friendly and active.

Stick with the types of products that you know will do well in your niche market. If you try to sell things that you know your customers are not interested in, you will be wasting your time and space on your site. Stick to what you know and can recommend due to personal experience.

Grab people’s attention with your homepage. Use images and ideas that stand out and raise their curiosity so that they will want to find out more. Use unexpected colors or layouts, but keep it straightforward enough that the page is still easy to navigate and stays focused on the featured products.

Thanks to modern cloud computing, backing up email online is a simple and inexpensive process. Because email is such an important part of a profitable internet marketing effort, it should be thoroughly archived. There are many services that can do this cheaply and effectively. An online archive system that meets all of a webmaster’s needs, can be a powerful safety net.

You have already learned that internet marketing can bring amazing success to your business. You can attract customers from all over the earth into your business by using internet marketing to reach out. By following the advice in this article, you can claim the share of internet customers that are just waiting to hear about your business.

If you have any concerns pertaining to the place and how to use Http://Bit.ly/17bmnmw, you can make contact with us at our website.

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The Absolute Beginner’s Guide To Starting A Small Online Business

May 11th, 2020 | Posted in Online Business, Uncategorized

If your goal is to start a small online business that replaces and exceeds your current income this may be the most important article you read this year.

Brash, huh?

Here’s the deal: I’ve been working online full time for almost 10 years, since age 19. I’ve had a lot of failures and a lot of successes.

There is no better way to learn how to succeed than to learn from someone who has already done it.

Tip #1: Focus On What’s Important

What’s important? Action.

In the beginning, just get started. Don’t get too caught up in details that don’t matter.

Dealing with the paperwork, business cards, and other ancillaries isn’t absolutely necessary.

It’s an online business for a reason. Save the time, paper, and money and don’t get business cards.

If you happen to meet someone who wants to know more about you or wants to visit your site ask for their e-mail address and actively follow up with them.

Handing out business cards is passive, and even more than that, ineffective.

Other paperwork a lot of people get caught up in is registering a corporation or other business entity. That will be important eventually. But you can (in the US anyway) start a business in your own name with very minimal paperwork (a simple Doing Business As form) and cost.

Consult a tax advisor for specific insights.

Tip #2: Invest In Education

Whatever business you want to start, be it blogging, eBay sales, information product selling, affiliate marketing, or any one of the countless other ways to make money online, there are hords of people who have done it before you.

Sometimes those people will have written about what they did to succeed. In those cases, if their business aligns with what you want to do, don’t be afraid to invest money into their products.

Personally, I have easily spent upwards of $40,000 on non-University education. That includes buying eBooks, print books, seminars, coaching, membership sites, you name it.

As a general rule, the most important skill you can learn, no matter what business you’re starting, is marketing. I don’t make a distinction between online and offline marketing. Once you learn marketing you can use it anywhere, with a few tweaks of course.

I liken it to learning computer programming. The language you learn isn’t as important as the logic behind it. You can adapt to any language.

Tip #3: Ask For Help

If you’re a bit introverted like me you might be shy about asking for help.

Don’t let that be a barrier to your success.

In other words, feel the fear and do it anyway.

You will deal with rejection. Many people won’t respond to your e-mails, phone calls, or tweets.

But you know what? It doesn’t matter.

Starting a business isn’t supposed to be easy. That’s the filter.

I promise you, if you talk to enough people, you will get the help you need. I’ve been quite surprised by just how accessible some people I was initially afraid to contact are.

Bonus hint: I’ve had greater success connecting with ultra successful people than those who are just ultra successful in their heads. 🙂

The key to getting a response is to send very short, very succinct e-mails. Practice the http://five.sentenc.es rule. Keep your e-mail to five sentences and make it clear what you’re asking.

Tip #4: Participate In The Community

Whatever niche you’re in there is a community.

For example, back in the days when I used to sell on eBay, I hung out on a few eBay message boards. I helped people where I could and I got help where I needed.

As an added bonus, when I decided to start selling eBay how to products (I haven’t sold them for over 5 years), guess who helped me launch that business? The same community that I had participated in freely for over a year.

These days, whichever community you should be a part of is larger and more easily accessible. Take advantage of that.

Tip #5: Don’t Quit Your Day Job

Your ultimate goal may be to quit your job, but don’t jump the gun.

You will find tons of stories of people who quit their jobs before they had their businesses going, but there’s a reason for that.

People who failed furiously because they didn’t have an income to support themselves in the lean business startup phase don’t usually write about it. And because they don’t write about their failures, you never hear about them.

I want you to quit your job as much as you want to quit your job, but I don’t want you to do it before it’s time.

Karol Gajda is a lifelong entrepreneur who blogs about Freedom, Health, Travel, and Life at RidiculouslyExtraordinary.com. Today he launches his excellent guide, How To Live Anywhere.

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A new tool for assessing your Facebook engagement: SumoRank

May 10th, 2020 | Posted in Online Business, Uncategorized

Buzzsumo releases SumoRank, a tool for measuring your Facebook engagement

Buzzsumo, one of the best content marketing tools that allows you to find the most shared content and key influencers within your industry, has this week released a new tool called SumoRank. The tools is aimed at community managers wanting to assess the interaction rates of their company’s Facebook page and find out the best days and times to post.

SumoRank is quick to get started with and offers a more user-friendly and visually appealing interface than Facebook’s own ‘Insights’ tab. Admittedly much of the data that SumoRank gives you can be gleaned from ‘Insights’, but SumoRank does a lot of the work for you, telling you straight up what your most popular time to post is and your most popular day of the week for interactions.

As we’ll see, SumoRank also enables you to benchmark against competitors or review industry trends such as the current decline in Facebook interactions.

Optimise your posts

All this data is perfect for finding out what works well on your page and what isn’t going down as well as you might have thought. Figures for average engagement by post type may prove or disprove your hypothesis that your audience prefer images to links –  looking around different pages has shown me this does actually vary considerably between page, it isn’t the cases that one type is consistently top. Figures for average engagement per character range will also help you establish where posts over 300 characters are good or bad for engaging your audience. Again there is considerable variety here. For Smart Insights, we saw posts with over 300 characters perform considerably better than ones with less characters (except for ones with less than 50), and yet other Facebook pages see their engagement decline rapidly as their posts get longer. It depends on the type of content your audience is looking to consume.

The data it gives on engagement by day posted can again be gleaned from ‘Insights’, but SumoRank presents it in a more accessible way.

If you don’t post frequently at the weekend but are seeing high engagement rates then it might be worth stepping this up somewhat.

The data on engagement by time posted may be somewhat more useful for community managers. If you see a spike during lunchtime hours you might want to time your posts to go out then, whilst similarly if you get good engagements rates well into the evening but never post then you could be missing a trick.

Spy on the competition

The really neat thing about SumoRank is that you can look into the results of almost any Facebook page (They don’t have data for very small Facebook pages), which mean you can get all the engagement stats of the competition. If your competition is doing particularly well you could well learn some lessons from them, as what appeals to their audience may well go down well with yours as well given that you will be targeting the same demographic. An interesting trend I’ve noticed when researching the tool and looking at a lot of Facebook pages engagement stats is that almost every single page has seen it’s engagement rate fall considerably since March this year. This reflects the deliberate reduction in organic page reach by Facebook over this period, which is part of Facebook’s efforts to force brands to pay to boost their posts and make the platform ‘pay to play’.

If you are involved in the running of your brand’s Facebook page, or just want to see how the competition measure up, you can access SumoRank here.

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